Why Register a Trademark?

If you are debating on whether or not you should register your Trademark, contact the C2 Global Law Trademark Lawyers. We can provide you with invaluable information and handle the entire process of Trademark Registration for you should you decide to proceed. As you begin the process, here are a few things to consider.

DO I HAVE TO REGISTER MY TRADEMARK?

No, although it is not mandatory to register your Trademark, it is certainly advisable. While rights may be conferred by the common law, those rights are generally weak and limited in geographic scope as compared to the rights for a registered Trademark.

WHAT DOES TRADEMARK REGISTRATION DO?

Trademark Registration provides indisputable evidence of ownership. Should a dispute ensue, the registered Trademark owner will not have to prove ownership; the onus will be on the challenger. You can register a Trademark to protect your:

• Business Name
• Website Name - Domain Name
• Logo
• Name of your Product or Service
• Company Slogan or Tagline

WHAT ARE THE BENEFITS OF TRADEMARK REGISTRATION?

There are many benefits to Trademark Registration in Canada and the U.S.A.
In Canada the benefits of Trademark Registration include but are not limited to:

• Provides proof of ownership
• Allows you to flag an infringement under the Trademarks Act
• Provides you with exclusive rights across Canada for 15 years and may be renewed indefinitely
• Prevents others from using a confusingly similar Trademark
• Facilitates licensing your Trademark

In the U.S.A. the benefits of Trademark Registration include but are not limited to:

• Public notice of your claim of ownership of the mark
• A legal presumption of your ownership of the mark and your exclusive right to use the mark nationwide on or in connection with the goods/services listed in the registration
• The ability to bring an action concerning the trademark in federal court
• The use of the U.S. registration as a basis to obtain registration in foreign countries
• The ability to record the U.S. registration with the U.S.  Customs and Border Protection (CBP) Service to prevent importation of infringing foreign goods
• The right to use the federal registration symbol ®
• Listing in the United States Patent and Trademark Office's online databases

WHO CAN REGISTER A TRADEMARK?

Companies, individuals, partnerships, trade unions, or lawful associations, provided that they comply with the legal requirements of Trademark Registration in their jurisdiction.

Contact the C2 Global Law Trademark Lawyers for information and assistance on registering a Trademark in Canada and the United States.